For Make it in the Emirates 2026, we worked with homegrown UAE manufacturer Nutty Nuts to deliver a stand that did justice to thirty years of making.
Make it in the Emirates is a national bet on building things here, and Nutty Nuts has been doing exactly that since 1991. The opportunity for Fitted was to bring the spotlight to a homegrown story that lives the ambition of the event: that the UAE is the place to build for now and for the long term.






